activation

About 14.69 uses per million words.

Meaning

1. noun Making active and effective; bringing into a state of activity.
2. noun The process of making a radioisotope by bombarding a stable element with neutrons or protons.
3. noun The process by which molecules are made able to react.
4. noun The promotion of a brand through an event or campaign.

   using shopper activation to convert shoppers into buyers

Similar words

energizing actuation commencement startup activity incoming elicitation enabled operation initiation

Often followed by

of energy and in by is energies analysis or